But what if I love the speed of an instant coffee, or don't want to be bogged down in understanding the world of specialty coffee?
We've got you covered. The below is everything that you need to know in simple terms, as it should be...
1. The 2 main types of coffee beans are Arabica and Robusta - Arabica are most common on account of the smoother experience. All of our coffees are Arabica unless specified otherwise.
2. Caffeinated or decaffeinated - There are various methods to decaffeinate a coffee bean including non-chemical processes, which we endeavor to bring to you as a priority.
3. Coffees can either be single origin (from one country) or a blend (from various countries)
4. Key countries on the coffee map include Brazil (usually chocolatey and spicy), Colombia (usually chocolatey and nutty), Ethiopia (coffee's founding country usually produces sweet, berry and syrupy flavours), Guatemala (usually bright and clean), amongst others. We love to bring coffees with a new feel an therefore you can find many more origin than just these on our site!
5. Certain coffees work best as light, medium or darker roasts (roasted for longer!) However some people prefer certain roast times due to how it can impact the taste.
6. General taste categories include chocolatey, fruity, floral, sweet, spicy, earthy. The reasons for this can be bean type, soils grown in or roasting times.
7. Grind size is important because of targeted extraction rates from the beans. Extra fine is best for espresso, finely ground is best for Moka Pot and V60,medium is best for Aeropress and drip machines, coarse is best for Chemex and extra course is best for cafetiere use.
8. A 250g bag is 10-12 cups worth of coffee!